MOVIE POSTER COLLECTORS AUTHENTICATION:

PULP FICTION RECALLED “LUCKY STRIKES”

U.S. ADVANCE ONE SHEET MOVIE POSTER

 

One of the most valuable modern posters is the recalled “Lucky Strikes” Pulp Fiction advance one sheet poster, pictured above.  Collectors refer to it as the “Lucky Strikes” poster because it features a package of “Lucky Strikes” cigarettes in the lower left.  It also features a paperback copy of “Harlot in the Heart”:

Unfortunately, numerous fakes of the Lucky Strikes poster are floating around.  Fortunately, there are methods to distinguish the original from the fakes, particularly one well-known fake. 


- First, the original measures 27 1/8 x 40 but the primary fake measures 26 7/8 x 39 13/16.

- Second, the primary fake is slightly cropped at the top, so the very distinctive “little man” on the original is missing his head!

- Third, the primary fake has white spots in Uma Thurman’s chest area.


Below are some large pictures showing the differences. Movieposterauthenticating.com and ckmac.com have more detailed authentications on the recalled Lucky Strikes poster.

After Miramax released this poster to theaters, which displayed them, RJ Reynolds threatened to sue Miramax for featuring its cigarettes without its permission. (Miramax had also used the novel “Harlot in the Heart” without permission, although it is unknown if the publisher also threatened to sue).  To end the litigation threat, Miramax ordered theaters to return ALL copies of this poster or pay a $10 fee for each poster not returned.  When the recall occurred, no one knew Pulp Fiction would be a monster hit. Most theaters complied with the return order. In fact, some Lucky Strikes posters only survived because theater employees lied about destroying the poster but actually kept it!  Presumably, Miramax destroyed the posters that were returned. 


For all the foregoing reasons, the recalled Lucky Strikes poster is extraordinarily rare for a modern movie poster. It rarely pops up for auction.  It pops up on Ebay 3-4 times a year and auctions for $500-$1,000.  Some retailers have copies for sale for at least $1,500.

Pulp Fiction “Lucky Strikes” Advance One Sheet

BACKGROUND INFORMATION

DISTINGUISHING ORIGINAL “LUCKY STRIKES” POSTERS FROM FAKE REPRINTS